Best Real Estate Business Strategy for 2019 : Robert Kiyosaki

Every business has to have a plan. Your real estate investing business is no different. A strategy is simply a systematic plan of action designed to accomplish specific goals.

 There are seven simple steps to creating a successful strategy.

Step 1: Imagine. 

Imagination of success

Begin your strategy with goals. Imagine where you would like your real estate investing to take you. It may be a white sand beach in the Caribbean, unlimited time with your family, or working for your favorite charity. My favorite places in the world are Hauwai’i, France, Arizona, and Park City, Utah. So my dream is to own a house in each of these locations.

Don’t be afraid of being too aggressive. These are your dreams, after all, not some number that is artificially imposed by a financial advisor. Our clients frequently have dreams of financial freedom in as few as five to ten years. And with a good strategy in place, anyone can be financially free in less than ten years if they just start by applying these few basic business principles to their real estate investing.

So far, after six years of investing, I now have houses in Hawai’i, Arizona, and Park City. France is on the agenda for next year. Pretty aggressive goals, but I have been able to reach them in six short years by applying basic business principles to my real estate and business.

Step 2: Financial Goals.. 

Business Goals 

Determine what it will take to realize these dreams in terms of wealth and cash flow. And commit to a date for accomplishing this goal. Then write down what
you currently have available in terms of investable assets less the liabilities. This is your current wealth (also called net worth).

Step 3: Cash Flow Target

Cash Flow 

Of course, you will need to figure out the amount of wealth that it will take in order to create your desired cash flow. A simple rule of thumb for calculating this number is to multiply your desired cash flow by twenty. For me, I needed
$5 million in order to create an after-tax cash flow of $250,000 each year.

Step 4: Current Wealth


Once you have your dream firmly in mind, the next step is to identify where you are today. When considering where you are today, list only your real assets, that is, those that are available to invest. Don’t list your car or your jewelry. But do list the amount of equity in your home if it can be made available for investing  through a home equity loan. Here is an example of what I mean:

These first four steps are the essence of a process referred to as “dreamlining,” and I will use a simple illustration to show you what I mean. Here is what
my dream line looked like when I first met Robert and started down my road to
financial freedom.

Step 5: Vision, Mission, and Values

Vision and Mission

After you have your dreamline in place, you can make a plan to reach those
dreams. This plan should include your vision, mission and values, the type of hi
real estate you will specialize in buying, and the criteria you use for choosing
your real estate investments.

At this point, you may be wondering if I have truly lost my mind. After all, aren’t vision, mission, and value statements only for true businesses? Exactly!
And your real estate investments are a true business. At least they should be if you are going to reach your dreams in the shortest amount of time possible and with the least amount of work.

When creating your vision, remember that this represents your focus for the future, that is, what you want your life to look like when everything is in place. Your mission is simply a statement of how you are going to go about your investing business. And your values are the values that you insist everyone you work with in real estate share with you.

Step 6: Investment Niche

Real Estate

Once you have your vision, mission, and values in place, you can begin looking at what type of real estate makes sense for you. Every successful business owner knows that you are always most successful when you focus your attention on something you enjoy doing and for which you have a natural ability.

 At my company, ProVision, we have a variety of tools we use to help people figure out which type of real estate they will enjoy the most—multifamily, commercial, industrial, raw land or single-family homes. My personal investment niche remains highly appreciating single-family homes.

Step 7: Criteria.

Business Staff

The final step in your strategy—determining your investment criteria—is some￾thing that few people take time to do. And yet, if you can determine your investment criteria as part of your strategy, you can avoid a lot of headaches, stress, and wasted time. You can also avoid making costly mistakes. And you will save a considerable amount of time and energy, enabling you to focus on only those investments that meet your criteria. As an example, here are my personal investment criteria:

You may be asking why you need to spend so much time and effort developing a strategy. We teach our Provision clients about the importance of strategy by playing CASHFLOW 101® with them in a very specific way. If you have played the game, you realize that, on average, it will take two and a half hours. We instruct ur clients that their team (the players at their table) must spend the first thirty minutes developing a strategy to win the game.

This strategy includes the type of assets they will invest in and their criteria for investing. All members of their team, though playing as individuals, must follow the strategy precisely.

The result is astonishing. Each player gets out of the Rat Race and wins the game in less than two hours. So even though they have spent an enormous percentage of their allotted time developing their strategy (roughly 20 percent), they finish substantially earlier than they would have without their strategy. This happens every  time, so long as each team member adheres to the strategy

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